June 2009
2 posts
2 tags
Design Thinking: Transforming the Sandbox
Oftentimes it’s quite hard to change what you know: that sandbox of familiarity. What many don’t realize is that even though the sandbox they know and love seems like a haven for play, its actually quite limiting in terms of the possibilities for new forms of play, or value if you will.
What I find in many cases is that while businesses know that the status quo might not be reaching new levels...
4 tags
Lebanese Elections '09 + Twitter = Tipping Point?
If you’re a fan of Malcolm Gladwell, strategy, branding, sociology and physics you’ll be familiar with the Tipping Point: ”the moment of critical mass, the threshold, the boiling point”. As Gladwell put it, “ideas and products and messages and behaviors spread like viruses do”. I’d like to draw contextual reference with the Lebanese Elections and how...