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<rss version="2.0"><channel><atom:link rel="hub" href="http://tumblr.superfeedr.com/" xmlns:atom="http://www.w3.org/2005/Atom"/><description>Strategist at Blast Radius; Writer on Digital, Design and Culture; Geeky Chic


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} catch(err) {}</description><title>This is Mona</title><generator>Tumblr (3.0; @thisismona)</generator><link>http://www.thisismona.com/</link><item><title>Tippexperience</title><description>&lt;a href="http://www.youtube.com/tippexperience"&gt;Tippexperience&lt;/a&gt;: &lt;p&gt;Subservient Chicken meets Old Spice! This Tippex channel on YouTube is hilarious and very well done! Best use of interactive YouTube i’ve seen in a while. &lt;/p&gt;
&lt;p&gt;via: @laurajaybee&lt;/p&gt;</description><link>http://www.thisismona.com/post/1053687434</link><guid>http://www.thisismona.com/post/1053687434</guid><pubDate>Thu, 02 Sep 2010 11:34:00 -0400</pubDate><category>Tippex</category><category>Digital</category><category>White out</category><category>YouTube</category><category>Social Media</category></item><item><title>What the fuck should I eat for dinner?</title><description>&lt;p&gt;Brilliantly crass blog that spits out fantastic recipe ideas (linking to epicurious). If you’re “not a fucking vegetarian”? There’s a perfectly good recipe for you too.&lt;/p&gt;
&lt;p&gt;&lt;a href="http://whatthefuckshouldimakefordinner.com/index.php"&gt;&lt;img src="http://media.tumblr.com/tumblr_l84fodxqtF1qa4i8t.jpg"/&gt;&lt;/a&gt; &lt;/p&gt;</description><link>http://www.thisismona.com/post/1053228421</link><guid>http://www.thisismona.com/post/1053228421</guid><pubDate>Thu, 02 Sep 2010 09:19:00 -0400</pubDate><category>Food</category><category>Recipes</category><category>Blog</category><category>Epicurious</category><category>Recipe</category><category>Meals</category></item><item><title>Fotopool</title><description>&lt;p&gt;&lt;span&gt;Brilliant! Excellent tool for Tourism boards to use to enhance tourist experiences. A camera mount for tourist spots that lets visitors get everyone in the picture. &lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span&gt;To take the concept another step further, I think it would be great to see some sort of tech integration whereby the photo can be tagged with location/attraction and sent to designated social streams, should the user want to do so. Might be a bit far fetched and i’m sure there will need to be privacy parameters in place, but what better way to capture a moment, share it instantly while on vacation (not having to wait until you get back home to upload the photos on Facebook or Flickr) and have increased visibility on the tourist location, which would be of great value for the Tourism board.&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_l7o5pzYY7V1qa4i8t.jpg"/&gt;&lt;/p&gt;
&lt;p&gt;&lt;span&gt;Full article on Fotopool via &lt;a href="http://www.springwise.com/tourism_travel/fotopol/"&gt;Springwise&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/1004481501</link><guid>http://www.thisismona.com/post/1004481501</guid><pubDate>Tue, 24 Aug 2010 14:25:17 -0400</pubDate><category>Fotopool</category><category>Tourism</category><category>Tourists</category><category>Australia</category><category>Springwise</category><category>Photography</category><category>Camera</category></item><item><title>How Starbucks Plans to Capitalize on Free Wi-Fi</title><description>&lt;a href="http://mashable.com/2010/08/12/starbucks-digital-network/"&gt;How Starbucks Plans to Capitalize on Free Wi-Fi&lt;/a&gt;: &lt;p&gt;I love the concept of a Third Place, and Starbucks already does so well with providing a community setting. The idea of kicking its existing strength up a notch by offering SDN, a curated content experience for customers to enjoy online at no cost, is solid. A strategy is sound when all parties involved gain value. Starbucks wins yet again by reinforcing its position as a Third Place; and content providers gain business. This type of engagement is an example of good service design in my opinion. &lt;/p&gt;</description><link>http://www.thisismona.com/post/960572322</link><guid>http://www.thisismona.com/post/960572322</guid><pubDate>Sun, 15 Aug 2010 23:18:00 -0400</pubDate><category>Service Design</category><category>Starbucks</category><category>Starbucks Digital Network</category><category>Starbucks SDN</category><category>Third Place</category></item><item><title>How To Torture a User Experience Designer</title><description>&lt;a href="http://thought-parade.com/post/953505689/how-to-torture-a-user-experience-designer"&gt;How To Torture a User Experience Designer&lt;/a&gt;: &lt;blockquote&gt;&lt;ol&gt;&lt;li&gt;Sit them down in front of another awkwardly designed seat-back media player…on a plane….for 5 hours.&lt;/li&gt;
&lt;li&gt;Call a “collaborative working session” on a hotly debated topic in a room with no sticky notes, sharpies or whiteboards.&lt;/li&gt;
&lt;li&gt;Equate “user experience” with “user interface.”&lt;/li&gt;
&lt;li&gt;Insist they follow Jakob…&lt;/li&gt;
&lt;/ol&gt;&lt;/blockquote&gt;
&lt;p&gt;Via: /thoughtparade; /Adaptive Path&lt;/p&gt;</description><link>http://www.thisismona.com/post/959481493</link><guid>http://www.thisismona.com/post/959481493</guid><pubDate>Sun, 15 Aug 2010 19:08:14 -0400</pubDate><category>User Experience Design</category><category>User Experience</category></item><item><title>LiveMocha</title><description>&lt;a href="http://nyti.ms/c2y8xL"&gt;LiveMocha&lt;/a&gt;: &lt;p&gt;LiveMocha is a website that uses social networking to teach language. Language in itself is social, and what better way to accelerate learning than in a social context. Great idea.&lt;/p&gt;</description><link>http://www.thisismona.com/post/884132621</link><guid>http://www.thisismona.com/post/884132621</guid><pubDate>Sat, 31 Jul 2010 08:26:00 -0400</pubDate></item><item><title>Pilot Handwriting</title><description>&lt;a href="http://pilothandwriting.com"&gt;Pilot Handwriting&lt;/a&gt;: &lt;p&gt;Personalize e-mails with your own handwriting! Such a great tool. I can’t wait to try it out. &lt;/p&gt;</description><link>http://www.thisismona.com/post/847384037</link><guid>http://www.thisismona.com/post/847384037</guid><pubDate>Thu, 22 Jul 2010 21:09:23 -0400</pubDate><category>Pilot</category><category>Pilot Handwriting</category><category>E-mail</category></item><item><title>Flipboard Declutters Your Social Web Life Into Magazine Form</title><description>&lt;p&gt;
&lt;object height="315" width="415"&gt;
&lt;param value="http://www.youtube.com/v/v2vpvEDS00o&amp;hl=en_US&amp;fs=1?rel=0" name="movie"&gt;&lt;param value="true" name="allowFullScreen"&gt;&lt;param value="always" name="allowscriptaccess"&gt;&lt;embed height="315" width="415" allowfullscreen="true" allowscriptaccess="always" type="application/x-shockwave-flash" src="http://www.youtube.com/v/v2vpvEDS00o&amp;hl=en_US&amp;fs=1?rel=0"&gt;&lt;/embed&gt;&lt;/object&gt;
&lt;/p&gt;
&lt;p&gt;Want! &lt;/p&gt;</description><link>http://www.thisismona.com/post/840756106</link><guid>http://www.thisismona.com/post/840756106</guid><pubDate>Wed, 21 Jul 2010 09:39:00 -0400</pubDate><category>iPad</category><category>Flipboard</category><category>Social</category></item><item><title>People don’t buy what you do, people buy why you do it....</title><description>&lt;object width="400" height="292"&gt;&lt;param name="movie" value="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" /&gt;&lt;param name="allowFullScreen" value="true" /&gt;&lt;param name="allowScriptAccess" value="always" /&gt;&lt;param name="wmode" value="transparent" /&gt;&lt;param name="bgColor" value="#ffffff" /&gt;&lt;param name="flashvars" value="vu=http://video.ted.com/talks/dynamic/SimonSinek_2009X-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/SimonSinek-2009X.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=848&amp;introDuration=15330&amp;adDuration=4000&amp;postAdDuration=830&amp;adKeys=talk=simon_sinek_how_great_leaders_inspire_action;year=2009;theme=not_business_as_usual;theme=new_on_ted_com;theme=unconventional_explanations;event=TEDxPuget+Sound+;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" /&gt;&lt;embed src="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" pluginspace="http://www.macromedia.com/go/getflashplayer" type="application/x-shockwave-flash" wmode="transparent" bgcolor="#ffffff" width="400" height="292" allowfullscreen="true" allowscriptaccess="always" flashvars="vu=http://video.ted.com/talks/dynamic/SimonSinek_2009X-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/SimonSinek-2009X.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=848&amp;introDuration=15330&amp;adDuration=4000&amp;postAdDuration=830&amp;adKeys=talk=simon_sinek_how_great_leaders_inspire_action;year=2009;theme=not_business_as_usual;theme=new_on_ted_com;theme=unconventional_explanations;event=TEDxPuget+Sound+;"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;People don’t buy what you do, people buy why you do it. Simple yet smart concept behind inspiring, innovating and leading. &lt;/p&gt;</description><link>http://www.thisismona.com/post/827865215</link><guid>http://www.thisismona.com/post/827865215</guid><pubDate>Sun, 18 Jul 2010 09:57:16 -0400</pubDate><category>TED</category><category>Simon Sinek</category></item><item><title>Urban planning in Lebanon: An interview with Lady Cochrane</title><description>&lt;p&gt;&lt;span&gt;Found this gem of an interview from Monocle on urban planning and politics in Lebanon. Monocle’s Tyler Brûlé interviews Lady Yvonne Cochrane of Sursock, Ashrafieh&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span&gt;“Beirut’s Christian quarter of Ashrafieh has weathered civil war, terrorist assassinations and the recent Hezbollah-Israeli conflict. But today the hill-top neighbourhood is once again under threat, this time from developers who are destroying the old palaces to build high-rises for the country’s internationally mobile elite. As Lebanon faces yet another uncertain summer, Monocle editor-in-chief Tyler Brûlé pays a visit to Lady Yvonne Cochrane, doyenne of the Christian East and owner of one of the most alluring palaces in the eastern Mediterranean, to talk urban planning, architecture and the future of her country.”&lt;/span&gt;&lt;/p&gt;

&lt;p&gt;&lt;span&gt;&lt;a href="http://www.monocle.com/sections/affairs/Web-Articles/Lady-Yvonne-Cochrane/"&gt;&lt;img src="http://media.tumblr.com/tumblr_l5gkdaTL3D1qa4i8t.png"/&gt;&lt;/a&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p&gt;&lt;span&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/802977059</link><guid>http://www.thisismona.com/post/802977059</guid><pubDate>Mon, 12 Jul 2010 14:51:59 -0400</pubDate><category>Monocle</category><category>Lebanon</category><category>Beirut</category><category>Lady Cochrane</category><category>Urban planning</category></item><item><title>
John Cleese rants - Soccer vs Football
</title><description>&lt;object width="400" height="254"&gt;&lt;param name="movie" value="http://www.youtube.com/v/2sD_8prYOxo&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/2sD_8prYOxo&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1" type="application/x-shockwave-flash" width="400" height="254" allowFullScreen="true" wmode="transparent"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;span&gt;
&lt;h1 id="watch-headline-title"&gt;&lt;span title="John Cleese rants - Soccer vs Football" id="eow-title"&gt;John Cleese rants - Soccer vs Football&lt;/span&gt;&lt;/h1&gt;
&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/795785170</link><guid>http://www.thisismona.com/post/795785170</guid><pubDate>Sat, 10 Jul 2010 21:47:18 -0400</pubDate><category>John Cleese</category><category>football</category><category>soccer</category></item><item><title> 
Outdoor Advertising With Twitter-Based Murals. 
The Canadian...</title><description>&lt;object width="400" height="253"&gt;&lt;param name="movie" value="http://www.youtube.com/v/HypOO2Tqs2o&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/HypOO2Tqs2o&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1" type="application/x-shockwave-flash" width="400" height="253" allowFullScreen="true" wmode="transparent"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;span&gt; &lt;/span&gt;&lt;/p&gt;
&lt;h1&gt;Outdoor Advertising With Twitter-Based Murals. &lt;/h1&gt;
&lt;p&gt;&lt;span&gt;&lt;a target="_blank" href="http://www.canada.travel/selectCountry.html"&gt;The Canadian Tourism Commission&lt;/a&gt; teamed up with DDB Vancouver to develop an interactive campaign to engage the cities of Chicago, New York, and Los Angeles in a playfully innovative way. The agency rolled out “digital storescapes” (a.k.a. Twitter-based murals) with a comprehensive engagement strategy that utilizes &lt;a target="_blank" href="http://facebook.com/keepexploring"&gt;Facebook&lt;/a&gt;, &lt;a target="_blank" href="http://www.youtube.com/user/canadiantourism"&gt;Youtube&lt;/a&gt;, &lt;a target="_blank" href="http://twitter.com/keep_exploring"&gt;Twitter &lt;/a&gt;and a street team as platforms, enticing Americans to ‘keep exploring’ by considering travel to Canada.&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span&gt;via PSFK&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/794287366</link><guid>http://www.thisismona.com/post/794287366</guid><pubDate>Sat, 10 Jul 2010 13:05:00 -0400</pubDate><category>Canada</category><category>Canadian Tourism Commission</category><category>DDB</category><category>Murals</category><category>Social Media</category></item><item><title>I know these guys! I worked with them for 6 months when I was...</title><description>&lt;img src="http://26.media.tumblr.com/tumblr_l5bazxfDWc1qzff6uo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;I know these guys! I worked with them for 6 months when I was living in Beirut. Good stuff. &lt;/p&gt;
&lt;p&gt;via: &lt;a href="http://fuckyeahads.tumblr.com/post/791139038/paul-the-octopus-for-new-pepsi-ad-advertising"&gt;fuckyeahads&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;Paul the Octopus for new Pepsi ad!&lt;/p&gt;
&lt;p&gt;Advertising Agency: &lt;a href="http://www.impactbbdo.com/"&gt;Impact BBDO, Beirut, Lebanon&lt;/a&gt;&lt;br/&gt; Executive Creative Director: Walid Kanaan&lt;br/&gt; Creative Director: Nancy Timani&lt;br/&gt; Associate Art Director: Florence Basseux&lt;br/&gt; Art Director: Nancy Timani&lt;br/&gt; Copywriter: Florence Basseux&lt;br/&gt; Artwork: Ruben Furio, Elie Moussally&lt;br/&gt; Published: July 2010&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://www.thisismona.com/post/793827935</link><guid>http://www.thisismona.com/post/793827935</guid><pubDate>Sat, 10 Jul 2010 10:16:32 -0400</pubDate></item><item><title>Why strategists should make stuff</title><description>&lt;a href="http://www.markpollard.net/why-strategists-should-make-stuff/"&gt;Why strategists should make stuff&lt;/a&gt;: &lt;p&gt;Excellent article by Mark Pollard (@markpollard) on &lt;em&gt;why strategists should make stuff&lt;/em&gt;. In my opinion, this outlines where the true value of strategists lies. &lt;/p&gt;</description><link>http://www.thisismona.com/post/790005437</link><guid>http://www.thisismona.com/post/790005437</guid><pubDate>Fri, 09 Jul 2010 12:37:16 -0400</pubDate><category>Strategy</category><category>Mark Pollard</category></item><item><title>Ultimate Flash Face</title><description>&lt;p&gt;&lt;span&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_l5as5yekgb1qa4i8t.png"/&gt;&lt;/p&gt;

&lt;p&gt;Ever look at a Wanted poster and wonder how an artist rendered it? Check out this Web site, &lt;span&gt;which allows you the delightful (if sort of creepy) pleasure in digitally constructing your very own police sketch.&lt;/span&gt;&lt;/p&gt;

&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/789873354</link><guid>http://www.thisismona.com/post/789873354</guid><pubDate>Fri, 09 Jul 2010 11:54:15 -0400</pubDate><category>Ultimate Flash Face</category><category>Police sketch</category></item><item><title>Help Needlebaum with "The Briefcase"</title><description>&lt;a href="http://www.youtube.com/user/RogersCanada"&gt;Help Needlebaum with "The Briefcase"&lt;/a&gt;: &lt;p&gt;&lt;span&gt;
&lt;p&gt;Fun “choose your own adventure” videos from Rogers! Well done to my team-mate Emma Brooks for championing this! &lt;/p&gt;
&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/781167287</link><guid>http://www.thisismona.com/post/781167287</guid><pubDate>Wed, 07 Jul 2010 10:13:07 -0400</pubDate><category>Rogers</category><category>Publicis Modem</category></item><item><title>We Are What We Choose</title><description>&lt;a href="http://www.businessinsider.com/we-are-what-we-choose-2010-6"&gt;We Are What We Choose&lt;/a&gt;: &lt;p&gt;Inspiring talk to Princeton 2010 graduates by Jeff Bezos.&lt;/p&gt;
&lt;p&gt;“&lt;span&gt;My grandfather looked at me, and after a bit of silence, he gently and calmly said, “Jeff, one day you’ll understand that it’s harder to be kind than clever.”&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span&gt;&lt;br/&gt;&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/758094202</link><guid>http://www.thisismona.com/post/758094202</guid><pubDate>Thu, 01 Jul 2010 12:29:27 -0400</pubDate><category>Jeff Bezos</category><category>Amazon</category><category>Princeton</category><category>Speech</category></item><item><title>PepsiCo launches an in-house startup incubator to find the next Facebook</title><description>&lt;a href="http://www.forbes.com/2010/06/04/facebook-foursquare-startup-incubator-cmo-network-pepsi.html"&gt;PepsiCo launches an in-house startup incubator to find the next Facebook&lt;/a&gt;: &lt;p&gt;Brilliant initiative by Pepsi. This will be an excellent case study on how a big brand TRULY engages in Social Media&lt;/p&gt;</description><link>http://www.thisismona.com/post/673625861</link><guid>http://www.thisismona.com/post/673625861</guid><pubDate>Mon, 07 Jun 2010 13:23:32 -0400</pubDate><category>Pepsico</category><category>Facebook</category></item><item><title>Code Light: Nice straight sans font by...</title><description>&lt;img src="http://29.media.tumblr.com/tumblr_l3lktkZAne1qbj1sio1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;span&gt;Code Light: Nice straight sans font by Fontfabric &lt;/span&gt;&lt;/p&gt;
&lt;p&gt;(via &lt;a href="http://gregbabula.com/post/672923146/code-light-nice-straight-sans-font-by-fontfabric"&gt;gregbabula&lt;/a&gt;, &lt;a href="http://weandthecolor.com/post/669820072/nice-straight-sans-font-by-fontfabric-for"&gt;weandthecolor&lt;/a&gt;)&lt;/p&gt;</description><link>http://www.thisismona.com/post/673616244</link><guid>http://www.thisismona.com/post/673616244</guid><pubDate>Mon, 07 Jun 2010 13:19:49 -0400</pubDate><category>Font</category><category>Typography</category></item><item><title>Why not put down roots in Beirut?</title><description>&lt;a href="http://www.ft.com/cms/s/2/a3909706-6f65-11df-9f43-00144feabdc0.html"&gt;Why not put down roots in Beirut?&lt;/a&gt;: &lt;p&gt;&lt;span&gt;Tyler Brûlé of Moncole discusses putting down roots in Beirut.&lt;/span&gt;&lt;/p&gt;</description><link>http://www.thisismona.com/post/670486889</link><guid>http://www.thisismona.com/post/670486889</guid><pubDate>Sun, 06 Jun 2010 15:13:24 -0400</pubDate><category>Tyler Brûlé</category><category>Beirut</category><category>Monocle</category><category>Lebanon</category></item></channel></rss>
